Detox for your mind.
We've heard of Detox Juices that help to cleanse your body. But what if there was a drink that does the same for your Mind?
Enter Mood Juice: The non-chemical, fully organic and great tasting alternative to pharmaceutical drugs.
To find the ingredients that have consistently displayed mood-lifting benefits, and presenting them in a visual identity that reflects their organic nature.
After working closely with renowned nutritionists on the R&D phase, we then moved on the design phase where we developed a packaging reminiscent of a medical prescription - but with an organic twist.
Our concept's IP was bought and is being introduced to the market.